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Curating a Cohesive Photo Collection for a Campaign
How to curate photos for an ad campaign: fix a few visual rules, give every image a job, and cut…
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Licensed Real Photography vs. AI-Generated Images for Commercial Use
Choosing between licensed real photography and an AI-generated image carries a legal cost, an audience-response cost, and a long-term value…
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Finding Authentic, Non-Generic Imagery for Brand Advertising
Learn how to tell whether an image is truly authentic to your brand with two quick 10-second tests.
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How to Confirm Stock Photos Are Legally Cleared for Commercial Use
Here's how to check that a photo's rights actually match your use case, before it becomes a problem.
Resources
Where to License Authentic Commercial Photos
Here is where to license commercial photos that carry a campaign, and what to confirm before anything runs.
Resources
Maximalism, Grunge, or Americana? A Framework for Picking the Right Trend for Your Brand
Not every new design trend fits every brand. Here's the framework Art Directors can use, and defend internally, to pick…
Resources
What Stills’ 2025 Trend Report Got Right About 2026 (and What We Didn’t See Coming)
Stills' 2025 and 2026 trend reports read like one continuous dataset. This breaks down exactly which 2025 trends predicted 2026's…
Stills News
Introducing Natural Language Search and Search by Image
With the rebuilt Search on Stills experience, you can now search the way ideas actually take shape—using natural language to…
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Wieden+Kennedy CD Nik Reed on the Chemistry of Creativity
Wieden+Kennedy creative director Nik Reed emphasizes curiosity, adaptability, and a strong point of view as essential elements for creative success…
Visual Storytelling
Award-Winning CD David Stevanov on Building Great Campaigns
David Stevanov, an award-winning creative director, shares his journey, insights on impactful campaigns, and creative strategies.
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